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Pioneering an Ecosystem based distribution model TECHXHUB has been facilitating and engaged in the Sim-Racing Ecosystem development for last 7 years in Middle East and Africa , India with 100’s of experiences, events and tournaments with our Sim-Racing platform SIMR.GG . We are now introducing major initiatives along with Launch of leading Sim-Racing hardware brands in India!
We are seeking to hire an accomplished Content & Marketing Manager who will be responsible for building and driving the SIMR Ecosystem Initiatives brand narrative across India — owning content strategy, digital marketing, creative production, and community growth across all key platforms and event touchpoints.
The ideal candidate is expected to be creative, digitally native, and a natural storyteller who is enthusiastic about gaming culture, motorsport, and live entertainment. You will bring passion, originality, and sharp marketing instincts to TECHXHUB’s fast-growing sim-racing event business. Experience in gaming content creation, digital marketing, or esports brand communications is preferable. Gamers, sim-racing fans, and creators who deeply understand India’s online gaming community are highly desirable.
Responsibilities
• Develop and execute a pre-event content calendar for every SIMR Ecosystem Initiatives activation — covering teasers, registration campaigns, countdown content, and hype videos across Instagram, YouTube, and Snapchat.
• Own the SIMR Ecosystem Initiatives brand voice, visual identity, and tone-of-voice across all digital channels and event communications.
• Brief and direct the freelance Graphic Designer on pre-event creative assets including social templates, broadcast overlays, signage, and rig branding.
• Direct the Videographer and Photographer on event day using a detailed shot list — ensuring reels, highlights, and photo selects are delivered within 48 hours post-event.
• Produce or oversee all post-event content including highlight reels, behind-the-scenes footage, winner announcements, and sponsor recap materials.
• Collaborate very closely with the Partnership & Sponsorship Manager to deliver all branded content commitments to sponsors — posts, logo integrations, mentions, and recap videos.
• Work closely with TECHXHUB’s marketing team to align SIMR Ecosystem Initiatives campaigns with the broader brand portfolio strategy across India.
• Analyze content performance data — reach, impressions, engagement, and video views — and iterate content strategy to grow the SIMR Ecosystem Initiatives audience continuously.
• Scout, brief, and manage gaming influencers, content creators, and esports personalities for event promotion and collaborative content opportunities.
• Create marketing programs including event recap articles, social documentation, and short-form video content that position SIMR as India’s premium sim-racing IP.
• Conduct audience and competitor research to identify content opportunities and establish clear differentiation for the SIMR Ecosystem Initiatives brand.
Qualifications
• High Energy and Enthusiastic Team Player with a proven background in gaming content creation, digital marketing, or esports brand communications.
• Strong sense of urgency, attention to detail, and ability to manage multiple content workstreams simultaneously across pre-event, live, and post-event phases.
• Strong creative, interpersonal, analytical, and communication skills — both written and visual.
• Enjoy working in a fast-paced, deadline-driven, and high-energy event environment.
• Strong hands-on proficiency in short-form video production — scripting, directing, and editing using tools such as CapCut, Adobe Premiere, or equivalent.
• 3+ years of content creation, digital marketing, or brand communications experience, preferably in gaming, esports, or entertainment.
• Proven ability to manage freelance creatives including designers and videographers with clear briefs and tight turnarounds.
• Data-driven mindset with experience using Instagram Insights, YouTube Analytics, or equivalent platforms to inform and optimize content decisions.
