D2C Associate Full Time NEW

About Us

SEREKO is India’s first Psychodermatology skincare brand, built at the intersection of skin science, mental wellness, and modern consumer behaviour. We believe skincare is not just topical—it’s emotional, habitual, and deeply personal. We’re building a brand that’s thoughtful, science-backed, and culturally relevant.

Role Overview

We’re looking for a hands-on D2C Associate to support and drive execution across growth, brand, and operations. This role is ideal for someone who enjoys working across functions—marketing, product, and supply chain—and is comfortable in a fast-paced startup environment.

You will work closely with the core team to execute campaigns, manage day-to-day operations, analyse performance, and improve customer experience.

Key Responsibilities

1. Growth & Performance Support

• Assist in managing performance marketing campaigns (Meta, Google)
• Track and report key metrics: CAC, conversion rates, ROAS, repeat purchase
• Support day-to-day execution across website and marketplace channels
• Help identify opportunities to improve funnel performance and growth

2. Brand & Campaign Execution

• Support execution of marketing campaigns and product launches
• Assist in writing and reviewing basic copy for ads, website, and emails
• Coordinate with designers, content creators, and agencies
• Ensure brand consistency across all touchpoints

3. CRM & Retention

• Execute CRM campaigns (email, WhatsApp, SMS)
• Support customer lifecycle journeys and retention initiatives
• Track engagement and retention metrics and share insights

4. Operations & Supply Chain

• Assist in managing order flows, inventory tracking, and fulfillment
• Coordinate with logistics and warehouse partners
• Support demand forecasting and stock planning
• Help ensure smooth day-to-day operations with minimal delays

5. Product & Category Support

• Support new product launches and go-to-market execution
• Track product performance and customer feedback
• Coordinate with product, design, and sourcing teams

6. Consumer Insights & Reporting

• Analyse customer reviews, feedback, and behaviour
• Create regular performance reports across marketing and operations
• Identify basic trends and share actionable insights

7. Problem Solving & Execution

• Identify day-to-day operational or marketing issues and resolve them quickly
• Work across teams to ensure smooth execution
• Bring structure and follow-through in a fast-moving environment

Who This Is For

• 1–3 years of experience in D2C, e-commerce, or a startup environment
• Strong execution skills and attention to detail
• Basic understanding of performance marketing, e-commerce metrics, and funnels
• Comfortable working across marketing, operations, and product
• Highly organized, proactive, and solution-oriented
• Willingness to learn, take ownership, and work in a fast-paced setup