Creative Brand Manager Full Time NEW

About the job

GMR VIZAG INTERNATIONAL AIRPORT

Creative Brand Manager – Social Media & Integrated Marketing

📍 Vizag, On-site

🕐 Full-Time

📅 3-5 Years Exp

🏢 Marketing and Advertising

We are looking for a hands-on Social Media & Brand Manager who has personally managed and grown brand pages, executed campaigns, and can take ownership of digital presence end-to-end.

THE OPPORTUNITY

GMR Vizag International Airport is one of India’s newest and most ambitious aviation gateways — and we’re looking for someone to own its voice, build its brand, and shape how millions of passengers, partners, and communities experience it.

This isn’t a role where you manage a content calendar and call it a day. This is a rare, high-ownership opportunity to build a brand from the ground up — defining its digital presence, driving its narrative, and executing campaigns that leave a real mark. You’ll be equal parts strategist and executor, storyteller and analyst, creator and collaborator.

If you’ve been waiting for a role where your work genuinely matters — where you can see your ideas take flight (literally) — this is it.

This role will be deployed full-time at GMR Vizag International Airport, working closely with the GMR team on day-to-day operations, while being employed under Cleverhat Studios.

WHAT YOU’LL OWN

Brand Strategy & Positioning

• Define and drive the brand’s positioning, messaging, and communication frameworks across digital and physical channels.
• Ensure every touchpoint from a social post to an airport signage speaks the same language and tells the same story.
• Review and approve all content for quality, accuracy, and brand alignment.

Social Media & Content

• Own the brand’s presence across Instagram, Facebook, LinkedIn, YouTube, X, and emerging platforms.
• Create, curate, and oversee compelling content — posts, reels, videos, campaigns — that stops the scroll.
• Build and manage content calendars that keep the brand consistent, timely, and relevant.
• Stay ahead of trends, platform updates, and cultural moments — and act on them fast.

Campaign Execution

• Lead end-to-end campaign planning, execution, and optimization — from brief to results.
• Work with design, content, and marketing teams to produce high-quality creative assets.
• Plan and execute paid social campaigns targeting defined audiences, driving measurable outcomes.

Performance & Insights

• Track KPIs reach, engagement, impressions, follower growth, conversions and turn data into decisions.
• Optimize content and campaign strategies continuously based on audience behavior and analytics.
• Deliver weekly and monthly performance reports with clear insights and forward-looking recommendations.

Online Reputation & Community

• Manage ORM — respond to comments, messages, and reviews with speed, professionalism, and brand voice.
• Build meaningful engagement with audiences and influencers to strengthen brand presence.

Integrated Marketing

• Align digital efforts with on-ground branding, events, and broader marketing initiatives.
• Manage multiple projects simultaneously, owning timelines, quality, and delivery end-to-end.

WHO YOU ARE

You’re not looking for a job. You’re looking for ownership.

You have 3-5 years of experience in Brand Management and Social Media — and you’ve gone beyond posting and scheduling. You understand what makes a brand feel alive, and you know how to build one with discipline and creativity in equal measure.

• You think in narratives, not just deliverables.
• You’re fluent in digital — platform dynamics, content strategy, paid media, analytics.
• You’re as comfortable in a strategy deck as you are in an Instagram caption.
• You move fast, stay organized, and never let quality slip.
• You’re a strong communicator — in writing, in meetings, and in the work itself.
• You know how to coordinate across teams and keep everyone aligned without losing momentum.

TOOLS OF THE TRADE

You’re expected to hit the ground running with:

• Collaboration: Basecamp, Slack
• Project Management: Zoho, Asana, Trello, ClickUp, or equivalent
• Social Scheduling: Hootsuite, Buffer, Meta Business Suite
• Analytics: Google Analytics, native platform dashboards

EDUCATIONAL QUALIFICATIONS

Bachelor’s Degree (Mandatory) — Marketing, Advertising, Business Administration, Communications, Public Relations, or Mass Media.

Master’s / Postgraduate (Preferred) — MBA in Marketing, Brand Management, or Advertising; PGDM or equivalent.

Candidates from reputed institutions will be preferred for the strategic depth this role demands.

WHY THIS ROLE

• Build something lasting. You won’t be maintaining a brand — you’ll be creating one.
• High visibility, high impact. Your work will be seen by millions — passengers, media, and the market.
• End-to-end ownership. Strategy, execution, performance — it’s all yours.
• Rapid growth. A fast-moving environment that rewards initiative and stretches your skills.
• A brand story worth telling. Airports are where journeys begin. You’ll be shaping that story.

GMR Vizag International Airport is part of the GMR Group — one of India’s leading infrastructure conglomerates with a legacy of building world-class airports, energy assets, and urban infrastructure.

We build things that last. Come build with us.