Senior Brand Strategist Full Time NEW

Job Responsibilities:

● Provide ideas and integrated strategies for brands and their digital (online) and experiential (offline) marketing campaigns

● Should have a flair for research while making new concepts and proposals for brands

● Conceptualise the entire campaign and provide end-to-end creative solutions based on the creative brief ● Work closely with the design and copy team to actualise the concept/campaign

● Ability to develop presentation and pitch decks for onboarding new clients

● The Strategy Planner is responsible for Vigor Launchpad onboarding new brands and contributing to the online and offline campaigns of brands.

● Staying up-to-date on consumer research and market trends

● Analysing research, data, and trends

● Creating competitive reviews and situational analyses.

● Identifying insights, challenges, and opportunities.

● Developing brand architecture, positioning, and strategy.

● Writing compelling brand stories.

● Meeting and presenting to clients.

● Briefing and collaborating with creative teams ● Leading ideation and brainstorming sessions.

Requirements:

● Excellent communication skills, both verbal and written.

● Experience leading client meetings.

● Analytical and problem-solving mindset

● Creative and compelling storyteller.

● Strong research skills.

● Strategic thinker.

● Excellent presentation & communication skills.

● Experience Range – 4 years to 6 years

● Highly self-motivated with the ability to meet tight deadlines.

If interested, please share your resume with komal@vigorlaunchpad.com