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Creative Strategist – Performance Marketing
At Togglehead, we’re looking for someone who understands both creativity and performance.
If you’re someone who notices great ads, understands trends, loves brainstorming campaign ideas, and knows what makes people click, engage, and convert — this role is for you.
As a Creative Strategist – Performance Marketing, you will create scroll-stopping campaign ideas, ad creatives, and content strategies that combine creativity with measurable results.
Key Responsibilities
- Ideate and create performance-driven campaign concepts for Meta, Google, YouTube, and other digital platforms.
- Write engaging ad copies, hooks, scripts, captions, and creative briefs.
- Work closely with designers, video editors, and paid media teams to execute high-performing creatives.
- Research market trends, competitor campaigns, audience behavior, and viral content formats.
- Analyze creative performance metrics and suggest fresh content angles and improvements.
- Brainstorm innovative campaign ideas for brands across multiple industries.
- Contribute to content strategy and help improve campaign engagement and conversion rates.
- Stay updated with the latest social media and digital advertising trends.
What We Offer
- Fast-paced and dynamic work environment.
- Creative freedom and exposure to exciting brands.
- Opportunity to work on impactful digital campaigns and innovative marketing strategies.
About Company: Togglehead was launched at the end of 2012 and has grown to service over 100 of India’s top brands from the hospitality, fashion, B2B, FMCG, entertainment, and lifestyle industries. It helps brands connect and engage with their target audience online. Togglehead focuses on three core areas of expertise, which are digital marketing, IT consulting, and branding.