Content Writer & Social Media Manager Full Time

Company Description StemCyte India Therapeutics Pvt. Ltd. is part of StemCyte Inc., a global leader in cord blood banking, operating in India since 2010 as a joint venture with Apollo Hospitals and Cadila Pharmaceuticals Ltd. It is the only cord blood bank in the country engaged in both private and public cord blood banking, as well as clinical trials and therapeutic applications. The organization is strategically located on the Apollo Hospital campus in Ahmedabad, Gujarat, allowing close integration with one of India’s leading healthcare service providers. This partnership strengthens StemCyte India’s clinical credibility, research capabilities, and patient-centric services. Team members join a mission-driven environment focused on advancing cutting-edge therapies and improving patient outcomes.

Role Overview

We are seeking a creative, strategic, and detail-oriented Content Writer & Social Media Manager to join our marketing team. This role combines storytelling, brand communication, and digital marketing expertise to build awareness, engage expectant parents, and strengthen StemCyte India’s leadership in the healthcare sector.

The ideal candidate will create compelling content across multiple platforms—website, blogs, social media, email campaigns, and marketing collaterals—while managing social media presence and driving audience engagement.

Key Responsibilities

Content Creation & Strategy

Develop engaging, original, and informative content (blogs, website pages, newsletters, press releases, campaign copy etc.).

Translate complex medical/scientific concepts into easy-to-understand, parent-friendly content.

Create persuasive marketing content aligned with SEO strategy to improve organic search rankings.

Draft internal communications and employer branding material.

Social Media Management

Manage official social media accounts (Instagram, Facebook, LinkedIn, YouTube, Twitter/X).

Plan and execute monthly content calendars with creative campaigns around pregnancy, parenthood, health awareness, and brand initiatives.

Conceptualize visuals, work with designers, and write captions that drive engagement & conversions.

Monitor social media trends, competitor activities, and campaign performance analytics.

Digital Marketing & Branding

Collaborate with SEO, design, and marketing teams to deliver high-performing campaigns.

Write compelling copy for ads, landing pages, and promotional campaigns.

Optimize content for lead generation and customer engagement.

Ensure brand voice, compliance, and accuracy in all communications.