SEO & Organic Growth Specialist Full Time NEW

We are looking for an Search visibility and Organic Growth Specialist who can drive search visibility, improve organic traffic, generate qualified leads through LinkedIn outreach tools, and grow the company’s organic presence on LinkedIn. The ideal candidate should be hands-on, analytical, and capable of executing across SEO, AEO, GEO, content, social media, and lead generation.

Key Responsibilities

Search Visibility (SEO, AEO & GEO)

• Conduct technical, on-page, and content SEO audits and drive issue resolution.
• Improve website rankings for target keywords and increase organic traffic.
• Optimize content for search engines, answer engines, and AI-powered platforms such as ChatGPT, Claude, Gemini, Perplexity, and Copilot.
• Implement keyword, entity, schema, and content optimization strategies to improve discoverability and authority.
• Monitor website performance, indexing, crawlability, and search visibility metrics.
• Identify content gaps and recommend strategies to improve search and AI-search presence.

Organic Traffic Growth

• Improve keyword rankings for targeted search terms.
• Perform keyword research and identify high-intent opportunities.
• Track organic traffic performance and recommend actions to improve visibility.
• Support content strategy by suggesting SEO-focused topics and formats.
• Analyze competitors and identify content gaps and ranking opportunities.

Lead Generation

• Generate leads using LinkedIn Sales Navigator and Apollo.io.
• Build and maintain prospect lists based on target industries, roles, and geographies.
• Support outreach campaigns with relevant segmentation and targeting.
• Work with sales and marketing teams to improve lead quality and conversion potential.
• Track lead generation performance and optimize targeting based on results.

LinkedIn Organic Growth

• Plan and execute organic growth initiatives for the company’s LinkedIn page and relevant personal profiles.
• Create and repurpose content to improve reach, engagement, and follower growth.
• Monitor content performance and improve based on engagement insights.
• Support brand positioning through consistent and relevant thought leadership content.
• Identify trends, formats, and themes that improve visibility on LinkedIn.

Additional Responsibilities

• Prepare weekly/monthly performance reports for SEO, traffic, social growth, and lead generation.
• Collaborate with content, sales, and design teams to execute campaigns effectively.
• Stay updated on SEO trends, LinkedIn algorithm changes, and lead generation best practices.
• Suggest process improvements and growth experiments to scale organic performance.
  

Required Skills and Qualifications

• 2 – 4 years of experience in SEO, digital marketing, or organic growth.
• Strong understanding of SEO fundamentals, including technical SEO, on-page SEO, and content optimization.
• Experience with keyword research tools, Google Search Console, and analytics platforms.
• Hands-on experience with LinkedIn Sales Navigator and Apollo.io.
• Good understanding of LinkedIn content strategy and organic growth techniques.
• Strong analytical skills and ability to translate data into action.
• Excellent written communication and coordination skills.
  

Preferred Qualifications

• Experience in B2B marketing or lead generation.
• Familiarity with WordPress, CMS platforms, and basic HTML.
• Experience with content planning, distribution, and repurposing.
• Ability to work independently and manage multiple priorities.
  

Success Metrics

• Growth in organic traffic and keyword rankings.
• Improved visibility across search engines and AI-powered search platforms.
• Qualified leads generated through LinkedIn and Apollo.io.
• Growth in LinkedIn reach, engagement, and followers.
• Contribution to marketing pipeline and business growth.