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Company Description
VALUETE is India’s first bitcoin-backed loan platform, offering loans in INR with unparalleled security. Leveraging the world’s most secure bitcoin-backed lending system, VALUETE utilizes multisignature wallets to ensure the highest level of safety for its users. Our innovative platform empowers customers with financial flexibility while maintaining asset security. VALUETE is shaping the future of crypto-backed lending with trust and transparency at its core.
Role Description
This is a part-time, remote role for a Co-founder, Chief Marketing Officer (CMO) / Growth Hacking expert. In this role, you will be responsible for strategizing and executing marketing campaigns, driving customer acquisition, and spearheading growth initiatives. You will manage research efforts to identify market trends, communicate with stakeholders to develop marketing strategies, and leverage analytics to optimize performance. As a key member of the leadership team, you will significantly influence the company’s growth trajectory and brand positioning.
Qualifications
- Strong Analytical Skills to interpret data, track performance, and optimize marketing campaigns
- Exceptional Communication skills for effective collaboration with the team, stakeholders, and customers
- Proven experience in Sales and Marketing, with a focus on customer acquisition and growth strategies
- Ability to conduct thorough Research, gather insights, and apply findings to drive decision-making
- Entrepreneurial mindset with a passion for innovation and growth hacking
- Experience in fintech, blockchain, or cryptocurrency domains is a plus
- Proficiency with digital marketing tools and platforms
Requirments:
This is a part-time role and the bulk of compensation will offered in equity with minimal cash salary
you will be educated about how multi-sig wallets work and expected to create one as part of the screening task
Prior experience working with Marketing / Growth hacking mandatory