Digital Coordinator Full Time

• Develop and implement comprehensive digital marketing strategies aligned with client and agency goals.
• Conduct market research, competitor analysis, and audience segmentation to identify growth opportunities.
• Create and manage digital marketing plans, budgets, and campaign timelines.

Campaign Management

• Plan, execute, and optimize digital marketing campaigns across multiple channels, including:
• Search Engine Optimization (SEO)
• Search Engine Marketing (SEM/PPC)
• Social Media Marketing
• Email Marketing
• Content Marketing
• Display and Programmatic Advertising
• Influencer Marketing
• Monitor campaign performance and make data-driven adjustments to improve results.

Analytics & Reporting

• Track, analyze, and report key performance indicators (KPIs) such as website traffic, conversion rates, lead generation, customer acquisition cost, and ROI.
• Utilize tools such as Google Analytics, Google Ads, Meta Ads Manager, and marketing automation platforms to measure campaign effectiveness.
• Prepare regular performance reports and present insights and recommendations to clients and senior management.

Team & Client Management

• Coordinate with creative, content, SEO, paid media, and web development teams to ensure seamless campaign execution.
• Serve as the primary point of contact for assigned clients and maintain strong professional relationships.
• Manage project timelines, deliverables, and client expectations effectively.
• Mentor and support junior digital marketing team members.

SEO & Content Oversight

• Oversee SEO strategies, keyword research, content optimization, and technical SEO initiatives.
• Collaborate with content teams to develop engaging content that supports marketing objectives and improves search visibility.

Budget & Vendor Management

• Manage campaign budgets and allocate resources efficiently.
• Evaluate and coordinate with external vendors, media partners, and technology providers when required.

Required Qualifications

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
• 4–7 years of experience in digital marketing, preferably within an agency environment.
• Proven experience managing multi-channel digital marketing campaigns.
• Strong knowledge of SEO, PPC, social media advertising, email marketing, and content marketing.
• Proficiency with digital marketing tools such as Google Analytics, Google Ads, Search Console, Meta Ads Manager, HubSpot, SEMrush, Ahrefs, or similar platforms.
• Excellent analytical, organizational, and project management skills.
• Strong written and verbal communication skills.
• Ability to manage multiple projects and deadlines in a fast-paced environment.