Digital Marketer (1–3 Years Experience) Full Time

Company: Edofox (https://edofox.com)

Location: Hybrid

About Us:

Edofox is a fast-growing SaaS platform for educational institutions and coaching classes, helping them streamline exams, evaluations, and performance tracking. We are looking for a creative and performance-driven Digital Marketer to help us generate high-quality leads through social media and content strategies.

Key Responsibilities:

• Manage and grow our presence across social media platforms (Facebook, Instagram, LinkedIn, etc.)
• Plan and execute content calendars aligned with marketing goals
• Create engaging posts, creatives, and campaigns to generate leads
• Run and optimize paid campaigns (Meta Ads, Google Ads preferred)
• Write compelling captions, ad copies, and marketing content
• Analyze campaign performance and continuously improve ROI
• Collaborate with the sales and product teams to align messaging
• Stay updated with latest trends in digital marketing and edtech space

Requirements:

• 1–3 years of experience in digital marketing/social media marketing
• Strong command of English and Hindi (both written and spoken)
• Proven experience in lead generation campaigns
• Basic knowledge of tools like Meta Ads Manager, Google Ads, Canva, etc.
• Good understanding of audience targeting and content strategy
• Creative mindset with attention to detail
• Ability to work independently and take ownership

Good to Have:

• Experience in SaaS or EdTech marketing
• Knowledge of marketing automation tools
• Basic video editing or design skills

What We Offer:

• Salary 4 LPA CTC
• Opportunity to work in a growing SaaS startup
• High ownership and learning environment
• Performance-based incentives
• Flexible work culture