Digital Marketing Director Full Time NEW

Company Description

DTEDI is a research-driven institution dedicated to empowering educational organizations to navigate and thrive in the digital era. Through innovative solutions and strategic guidance, DTEDI supports institutions in making informed decisions and transforming intelligently. With a focus on fostering digital excellence, DTEDI drives change by combining research with practical application to meet the challenges of today’s dynamic environment.

Role Description

This is a full-time hybrid role as a Digital Marketing Director, based in Bengaluru, with opportunities for partial remote work. The role involves the development and execution of comprehensive digital strategies to achieve marketing goals. Responsibilities include driving lead generation, overseeing e-commerce initiatives, managing marketing campaigns, analyzing web analytics to optimize performance, and fostering strategic growth in alignment with organizational objectives.

Qualifications

• Proficiency in Digital Strategy development and implementation
• Experience in Lead Generation and campaign optimization
• Expertise in Web Analytics for tracking and improving online performance
• Proven leadership skills and the ability to manage cross-functional teams
• Excellent analytical, communication, and problem-solving abilities
• Bachelor’s degree in Marketing, Business Administration, or a related field; a Master’s degree is a plus
• Experience in the education technology domain is advantageous