Digital Marketing Executive (Mumbai-Based Preffered) Full Time

About Lawxy

Lawxy is an AI-first legal tech company building intelligent solutions to simplify legal,

compliance, and contract workflows for businesses. We leverage cutting-edge AI to help

organizations operate faster, smarter, and more efficiently.

Role Overview

We are looking for a Digital Marketing Executive to drive Lawxy’s online presence, user

acquisition, and brand visibility. This role requires a blend of creativity, performance

marketing skills, and data-driven decision-making to scale digital channels effectively.

Key Responsibilities

 Plan and execute digital marketing campaigns across channels (Google Ads,

LinkedIn, Meta, etc.)

 Manage and optimize performance marketing campaigns to drive traffic, leads, and

conversions

 Handle social media management, including content planning, posting, and

engagement

 Create and manage email marketing campaigns and automation workflows

 Work on SEO strategies including on-page and off-page optimization

 Monitor website performance and user behavior using analytics tools

 Collaborate with design and product teams for landing pages and campaign creatives

 Track, analyze, and report on campaign performance (CTR, CPL, CAC, ROI)

Required Skills & Qualifications

 Bachelor’s degree in Marketing, Business, or a related field

 1–3 years of experience in digital marketing

 Hands-on experience with Google Ads, Meta Ads, and LinkedIn Ads

 Familiarity with tools like Google Analytics, Search Console, and CRM platforms

 Strong understanding of SEO, SEM, and social media marketing

 Basic knowledge of content marketing and copywriting

 Analytical mindset with attention to detail

Preferred Qualifications

 Experience in SaaS, tech, or legal tech industry

 Exposure to AI tools for content creation, automation, or analytics

 Understanding of landing page optimization and A/B testing

 Familiarity with marketing automation tools (HubSpot, Mailchimp, etc.)

What We’re Looking For

 Execution-focused with a strong sense of ownership

 Data-driven thinker who can optimize campaigns continuously

 Creative mindset with the ability to experiment and iterate

 Ability to work in a fast-paced startup environment

Why Join Lawxy

 Work in a fast-growing AI-first legal tech company

 Opportunity to own and scale digital marketing channels

 High-impact role with visibility across teams

•  Learn and experiment with cutting-edge AI marketing tools