Head , Buying and Merchandising ,Reebok Full Time

Minimum Qualification: Masters from NIFT or other related institutes

Preferred Experience :7-10 Years

Preferred Skills: Relevant experience in buying & merchandising in Retail, Textile or Apparel

Key Result Area

Develop and drive accurate financial, sales and line plans for designated product categories ensuring alignment with overall Business Unit product and marketing strategy

• Develop financial, sales, inventory and line plan ensuring alignment with overall Business requirements in the form of Annual Business Plans & OTB plans & to collaborate the required monthly, quarterly & annual business requirements.
• Ensuring right proportions of price points, casual & non-casual mix, category mix and fashion quotient

Drive Sustainable Profitable Growth in Retail

• Responsible for leading the buying and allocation team for all the stores to drive the pre-season planning process, in-season stock management through Gross Profit management and SKU allocation/replenishment to stores.

Financial Goals – Drive Retail Productivity (Non-Negotiable)

• Sales Target – Yearly and Quarterly and L2L basis
• Gross Margin – Gross Profit as % of Sales
• EBIDTA
• Working Capital – Delivering ideal DOC

Operations – Improve Buying Process to deliver higher through put from store (Non – Negotiable)

• Sell Thru – Drive higher Sell thru through effective and right buying, Allocating at right time to right store and discount management.
• STPW – Sell thru per Week
• SSPD – Drive higher SSPD so as increase the store profitability and have an insight on effectiveness of store layouts.
• Inventory Turn – Achieve Targeted Inventory turn to enable cash rotation

Maintaining no. of days stock as targeted

• Review stock and sale plan with team members.
• Develop plans for the channel for meeting sales, gross margin and inventory turn goals taking the necessary steps to optimize sales, product sell through and margin plans.
• Achieve channel’s net margin targets after discounting through risk management and promotional/markdown strategies
• Prepare action plan for high stocks level showrooms to bring down stocks as per plan.
• Modify/develop efficient pullback process.
• Develop efficient replenishment system.

Freshness of Stock and Pull Back Process

• Ensure seamless running of AMM process and addition of right stock into discount mix at the right time
• Ensure right Freshness Index at store – Current season stock as % of total Non-Core Stock at store.
• Efficient, fast & controlled pull back process to ensure the unproductive merchandise is liquidated through VC channel

Efficient Core Management

• Deploy a sharper core range to ensure best in class core availability & efficient DOC
• Clearing non-moving stocks by offering discounts at right time.

Ways of Working

• Well documented B&M processes.
• Review mechanism.
• Season wise library of orders with images
• Introduce and ensure implementation & smooth running of automation tools such as symphony, Store config etc.

People & Development

• Develop Self & Team through necessary training
• Train Front End Staff on Products/features and unique proposition

Trend Analysis & forecasting

• Forecasting future trends and communicating the same to design basis research both online & offline