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Job Title – Lead – Content Writing
Candidate Specification – 10+ years; Strong experience in Content writing
Location – Bangalore
Job Description
10+ years of experience in B2B Content Marketing, GTM, Industry Marketing, or Product Marketing, preferably in IT Services / Consulting.
Strong experience working with Sales, Offerings, Analyst Relations, and Digital Marketing teams.
Proven expertise – GTM strategy & execution, Content strategy & storytelling, ABM and high-touch account marketing, Campaign planning (digital, social, events), SEO and web optimization.
Ability to manage multiple stakeholders and parallel initiatives.
Preferable to have knowledge of Gen AI tools for content research & writing.