Marketing Lead Full Time NEW

Role Summary

We are looking for a marketing professional who can drive marketing for a deep-tech

engineering company.

This role goes beyond digital marketing—it requires someone who can connect our

engineering strengths to business outcomes

through structured campaigns, strong messaging, and consistent execution.

The role will work closely with leadership, pre-sales, sales, engineering, and HR teams to

build brand visibility, generate leads, and support talent acquisition.

Key Responsibilities

1. Marketing Strategy & Execution

a. Develop and execute marketing plans aligned with business goals

b. Translate Clients “silicon-to-system” positioning into clear messaging

c. Plan campaigns across key focus areas (Automotive, Semiconductor/EDA,

AI-led engineering)

2. Digital Marketing

a. Manage website, SEO, and digital campaigns

b. Drive LinkedIn-led thought leadership and outreach

c. Work with internal/external teams to execute campaigns effectively

3. Events & Industry Engagement

a. Plan and manage participation in industry events and conferences

b. Own messaging, collateral, and follow-ups

c. Ensure events contribute to measurable business outcomes

4. Content & Positioning

a. Work with engineering and pre-sales team to create relevant marketing

content

b. Develop case studies, whitepapers, blogs, and presentations -Ensure content

reflects technical depth and credibility

5. Cross-functional Collaboration

a. Work closely with engineering and pre-sales to understand solutions and

build narratives

b. Partner with sales and pre-sales on campaigns and customer engagement

c. Collaborate with HR for employer branding initiatives

6. Employer Branding & Talent Marketing

a. Support HR in attracting high-quality engineering talent

b. Run targeted campaigns for niche skill areas

c. Ensure consistency in brand messaging across hiring and marketing