Search Engine Optimization Executive Full Time

Company Description

Pulse Business is a leading enterprise digital reputation defense firm specializing in managing and mitigating reputation risks. We help organizations, leadership teams, and investor-backed entities safeguard their credibility from adverse digital exposure. Our expertise spans search narratives, review platforms, and AI-powered answer engines, shaping perceptions for investors, regulators, and other key stakeholders. With services like crisis containment, digital risk assessment, and IPO readiness, we operate across 14 jurisdictions, monitoring over 200 digital sources per engagement with rapid response activation.

Role Description

This is a full-time, on-site role for a Search Engine Optimization (SEO) Executive based in the Greater Kolkata Area. The SEO Executive will be responsible for performing keyword research, implementing on-page optimization strategies, executing link-building campaigns, conducting SEO audits, and contributing to social media marketing initiatives. The role focuses on enhancing search environment performance and strategically managing the organization’s digital reputation.

Qualifications

• Proficiency in Keyword Research and On-Page SEO techniques to enhance website visibility.
• Experience with Link Building strategies to improve domain authority and search rankings.
• Skilled in SEO Audits to identify, analyze, and address optimization opportunities.
• Knowledge of Social Media Marketing and its integration with SEO strategies.
• Strong analytical skills and familiarity with SEO tools such as Google Analytics and SEMrush.
• Ability to adapt to dynamic projects in a fast-paced environment.
• Bachelor’s degree in Marketing, Digital Marketing, or a related field is preferred.
• Experience in enterprise digital reputation management or crisis containment is an added advantage.