About the Role:
We are looking for a Senior of E-commerce sales – International to lead the online sales expansion of KnitPro, a globally recognized brand in hand-knitting tools. The ideal candidate will own the full funnel of international e-commerce growth-from strategy to execution-across D2C platforms, global marketplaces (Amazon global, Etsy, Walmart, Shopify/Magento etc.) and regional e-commerce platforms in North America, Europe and other emerging markets.
Amazon.com, Amazon.co.uk, Amazon Europe
Key Responsibilities:
1. Global E-commerce Strategy & Planning
• Build and execute a comprehensive roadmap for global e-commerce growth.
• Identify key international markets and prioritize channels (marketplaces, distributors).
• Define annual budgets, revenue targets and KPIs.
2. Platform Management & Optimization
• Manage multiple international storefronts marketplace accounts (Amazon global, Etsy, etc.).
• Oversee product catalogue, taxonomy, pricing and localisation strategies.
• Optimize product listings and merchandising.
3. Performance Growth
• Drive global traffic and sales through performance marketing.
• Implement promotional campaigns, seasonal offers.
• Collaborate with creative and content team to ensure relevant messaging.
4. Sales Analytics & Forecasting
• Forecast demand by market/SKU.
• Generate actionable insights to drive conversion rate optimization.
5. Operations & Fulfilment
• Oversee international order fulfilment, working with third party partners in key regions.
• Closely work with category buyers and marketing team of major E-commerce platforms
• Ensure cost-effective shipping, customs compliance and efficient returns management.
• Collaborate with supply chain teams for inventory availability and demand planning.
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