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Job Summary
We are seeking a skilled and result-oriented SEO Expert to join our Digital Marketing team. The ideal candidate will be responsible for improving website visibility, increasing organic traffic, and enhancing search engine rankings through effective SEO strategies and best practices.
Key Responsibilities
- Develop and implement on-page and off-page SEO strategies.
- Conduct keyword research and competitor analysis.
- Optimize website content, meta tags, headings, and internal linking structures.
- Monitor website performance using SEO tools such as Google Analytics, Google Search Console, Ahrefs, SEMrush, etc.
- Perform technical SEO audits and recommend improvements.
- Build and manage high-quality backlinks.
- Track, analyze, and report SEO performance metrics.
- Collaborate with content writers, web developers, and marketing teams.
- Stay updated with the latest SEO trends, algorithm updates, and industry best practices.
- Improve website rankings and organic lead generation.
Requirements
- Bachelor’s degree in Marketing, IT, Communications, or a related field.
- 2+ years of experience in SEO and digital marketing.
- Strong knowledge of on-page, off-page, and technical SEO.
- Experience with SEO tools such as Google Analytics, Search Console, SEMrush, Ahrefs, Moz, etc.
- Understanding of HTML, CSS, and website architecture is an advantage.
- Excellent analytical and problem-solving skills.
- Strong communication and reporting abilities.