Social Commerce Manager Full Time NEW

Role Description

As a Social Commerce Manager, you will be responsible for developing and implementing social commerce strategies to enhance revenue and customer engagement across all Social Channels in the USA.

1. Lead end-to-end TikTok Content & Shop strategy and execution, including sampling, affiliate management, ad planning, and overall shop performance.
2. Social Media for Other Channels – Regular Posting & Content Management & Strategy

TikTok

• Operational Command: 
• Analyze GMV, traffic, and conversion trends to drive continuous improvement
• Ensure all deliverables—creator briefs, product lists, content approvals, reporting—are shipped with accuracy and speed.
• Creator Outreach & Platform Fluency: 
• Leverage knowledge of TikTok Shop mechanics, creator dynamics, and algorithmic behavior to support smarter execution
• Build and maintain relationships with TikTok Shop content creators
• Build and manage affiliate activations – Identify trends, gaps, and opportunities to help leadership create upsell pathways and strengthen account value. 
• Recruit, onboard, brief, and scale a high-performing creator and affiliate network, including UGC creators, whitelisted creators, and Live hosts.
• Run daily outreach: Target Plans, Open Plans, AI-driven outreach (Euka AI, Reacher)
• Maintain & Engage WhatsApp/Discord Groups & Conversations with Creators – timely response
• Develop structured affiliate tiers, incentive programs, bonus initiatives, and monthly activation calendars to maximize performance & Approve affiliate samples & engagement with affiliates.
• Optimize TTS Merchandising Calendar: Build weekly, monthly and seasonal plans that align with partnerships, influencer content, and viral opportunities
• Act as the internal expert on TikTok Shop, partnering with cross-functional teams to integrate social commerce into broader business strategies, You should be able to own the product page best practices (including surfacing insights from competitors).

Other Social Media

• Own and manage social media presence across platforms (Instagram, Facebook, YouTube, LinkedIn, etc.).
• Strategise, create, and publish engaging content: posts, reels, videos, carousels, blogs, and newsletters on Brand Social Platforms
• Develop and implement content calendars (Copy/Strategy/Creative) + scheduling workflows.
• Track performance metrics and derive insights to boost reach, engagement, and brand awareness.
• Evaluate and test new social commerce platforms to inform future expansion strategy
• Work with in–house/agency/freelancers for support requirements such as Creatives/Videos & Assets.

Requirements:

3+ years of FULL TIME Social & Content experience is a MUST (Internship Experience will not count)

• Fast Learner – to understand TikTok Shop SLAs
• Strong interpersonal, negotiation, and relationship-building skills.
• Creative ability to produce compelling content and campaigns
• Good time-management skills
• Fast learner with a strong ownership mindset (to own KRAs) and ability to drive results independently.
• Experience in budget management & comfortable with a fast-moving environment which focuses on Sales, deadlines, and problem-solving.
• Strong communication, analytical & reporting skills
• ECommerce or marketplace background is compulsory
• Brand sells in the US (There are high chances that PST Timezone work/co-ordination might come up especially during high peak times – So someone okay with that is crucial)

Benefits and Perks:

• Training for TikTok will be provided (So an Opportunity to learn a new channel)
• Performance-based bonuses tied to GMV & operational KPIs
• Supportive team, fast-growth environment, and leadership opportunities

Qualifications:

• Strong Negotiation skills to establish and sustain partnerships.
• Super Creative & Dooms-scrolls for a living!
• Must Have: Social Media Experience & showcased growth in engagement, Prior experience with social commerce, content, e-commerce, or digital marketing is a must have.
• Good to have – Analytical Skills to interpret social commerce data and optimize performance effectively.
• Exceptional Communication and Customer Service skills to engage with partners and audiences on social platforms.
• Bachelor’s degree in Marketing, Business, or a relevant field is preferred.
• Ability to work collaboratively in cross-functional teams and adapt to a hybrid work model effectively.