WhatsApp & Email Marketing Executive Full Time

Wisdom Overseas is a leading overseas education and visa consultancy specializing in Study Visas, Tourist Visas, IELTS/PTE Coaching, and International Admissions. We are looking for a dynamic and result-oriented WhatsApp & Email Marketing Executive to strengthen our digital outreach and lead generation efforts.

Key Responsibilities

• Create, manage, and execute WhatsApp marketing campaigns.
• Design and send bulk email marketing campaigns to students, agents, and prospective clients.
• Maintain and update customer databases and mailing lists.
• Generate quality leads through WhatsApp broadcasts, email campaigns, and follow-up activities.
• Prepare attractive marketing content, promotional messages, newsletters, and announcements.
• Track campaign performance, open rates, click rates, and lead conversions.
• Coordinate with the admissions and counseling team for lead nurturing.
• Ensure compliance with anti-spam policies and data privacy guidelines.
• Segment audiences and personalize marketing communications for better engagement.
• Handle WhatsApp Business tools, CRM systems, and email automation platforms.

Requirements

• Minimum 1-2 years of experience in WhatsApp Marketing, Email Marketing, or Digital Marketing.
• Strong written communication skills in English and Hindi/Punjabi.
• Experience with bulk mailing software, CRM systems, and WhatsApp Business tools.
• Knowledge of Canva, AI content tools, and basic graphic designing will be an advantage.
• Ability to create compelling marketing content and promotional campaigns.
• Strong analytical and reporting skills.
• Must own or have access to a laptop and reliable internet connection.

Preferred Experience

• Experience in Overseas Education, Immigration, Visa Consultancy, EdTech, or Training Industry.
• Knowledge of lead generation and customer engagement strategies.

Pay: ₹10,000.00 – ₹20,000.00 per month

Benefits:

• Flexible schedule

Work Location: Remote