Log In
Sign Up
Position: Digital Marketing Specialist for Personalization Management Platforms
Education Qualification:
Mandatory: Graduation in any discipline from a University / Institution recognized by the Govt. of India/ Govt. bodies/ AICTE
Desirable Qualification : Two Year MBA / PGDM in Marketing from Govt recognized University or Institution. Certificate in Digital Marketing
Post Qualification Work Experience
- Minimum -3- years of work experience in Marketing Technology Stack/Marketing Automation/ Digital Marketing in BFSI or Media Buying Agencies or E commerce company.
- Candidates having experience in Marketing Analytics/ MarTech stack will be preffered.
ROLES AND RESPONSIBILITIES
Name of Position – Digital Marketing Specialist for Personalization Management Platforms
• Manage the overall functionalities of Personalization module of Martech stack.
• Ensure seamless integration of Personalization module with Martech stack
• Collaborate with all the stakeholders for personalized campaigns & executions of campaigns.
• Complying with all the guidelines for all marketing automation activities from internal & regulatory perspective
• Strong knowledge of common concerns like Security, Performance, Scalability, Availability etc
• Must possess a broad knowledge of Banking, Financial, Data Management and IT systems.
• Support the team for optimal delivery and drive engagement with stakeholders.
• Conducts market research (internally and externally) with regards to productivity, collaboration, Marketing Automation solutions.
• Any other work assigned by reporting authority
Contract Period: 5 Years
For more details connect with Sonali on +91 7738394880 / hr.banking1@tnmhr.com
