Digital Marketing Executive / SEO Executive / Google Ads Specialist Full Time

Job Title: Digital Marketing Executive / SEO Executive / Google Ads Specialist

Department: Marketing Department

Location: Rama University, Kanpur

Experience Required: Minimum 5+ Years

Job Summary:

Rama University is looking for experienced and dynamic professionals for the roles of Social Media Executive, SEO Executive, and Google Ads Specialist. The candidate will be responsible for planning, executing, and managing digital marketing campaigns to enhance brand visibility, generate quality leads, and support admissions and promotional activities.

Key Responsibilities:

• Manage and execute social media marketing campaigns across platforms like Facebook, Instagram, LinkedIn, YouTube, X, etc.

• Plan and optimize SEO strategies to improve website ranking and organic traffic.

• Create and manage Google Ads campaigns for lead generation and brand promotion.

• Monitor campaign performance, analytics, and prepare performance reports.

• Develop digital marketing strategies to increase engagement and conversions.

• Coordinate with creative and content teams for promotional activities.

• Handle online branding, paid promotions, and social media engagement.

• Ensure effective communication and coordination within the marketing team.

• Analyze market trends, competitor activities, and audience behavior.

• Support admission campaigns and promotional events through digital platforms.

Required Qualifications & Skills:

• Bachelor’s degree in Marketing, Business, Communications, or related field

• Strong experience in Digital Marketing and Social Media Promotion

• Proficiency in running comprehensive digital marketing campaigns

• Knowledge of SEO, SEM, Google Ads, Meta Ads, and analytics tools

• Excellent communication and team leadership skills

• Strong analytical and problem-solving abilities

• Experience in sales, marketing, and lead generation activities

• Ability to work in a target-oriented and fast-paced environment

Preferred Candidate Profile:

• Experience in the Education/EdTech sector will be preferred

• Creative mindset with updated knowledge of digital trends and tools

• Ability to manage multiple campaigns simultaneously

Interested candidates can share their updated resume at: dristitiwari.hr@ramauniversity.ac.in

Location: Rama University, Kanpur