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Location: Powai, Mumbai, India (On-Site and only Mumbai-based candidates)
Role Overview
We are looking for a Content & Communications Manager to lead institutional and program communication across digital, social, and marketing channels. The role requires a strong storyteller who can translate strategic ideas into compelling communication for prospective students, professionals, partners, and stakeholders.
This role will work closely with brand, program marketing, creative, and growth teams to shape the voice and positioning of the institution across all touchpoints.
Key Responsibilities
Content & Communication Strategy
• Develop communication narratives for programs, campaigns, and institutional initiatives
• Own messaging consistency across channels
• Create communication frameworks for campaigns, launches, and events
Content Development
• Website content
• Emailers
• SMS/WhatsApp copy
• LinkedIn/social copy
• Brochures and presentations
• Faculty and alumni stories
• Build thought leadership content and storytelling initiatives
Social & Digital Communication
• Plan communication for social media campaigns
• Collaborate with the creative/video team for execution
• Drive engagement-led content ideas
Cross-functional Collaboration
• Work with program marketing, performance marketing, and partnerships teams
• Coordinate with creative and video teams for campaign rollout
Requirements
• Minimum 5 years of experience in content, communications, or brand marketing
• Strong writing and storytelling skills
• Experience managing communication across multiple digital channels
• Understanding of brand positioning and audience segmentation
• Ability to manage multiple campaigns simultaneously
About the organisation:
SDA Bocconi Asia Center evolved from the need for a global business school that can disseminate world-class education in the Indian sub-continent. SDA Bocconi Asia Center is a pan-Asian hub in Mumbai that has been delivering Executive Education and Postgraduate Programs designed by SDA Bocconi School of Management, Italy since 2012. SDA Bocconi has a legacy of over 50 years and its prestigious triple crown accreditation – EQUIS, AMBA and AACSB has positioned it as a leading business school in the world. It ranks #4th in Europe by Financial Times 2022. https://sdabocconiasiacenter.com/