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Company Description Sorted | Global Marketing Consultancy & Masterclass is focused on demystifying digital marketing and helping professionals build profitable careers in the digital space. With over four decades of ROI-driven digital experience, the team emphasizes practical, results-oriented strategies that directly contribute to revenue growth. The company’s core philosophy is to help clients and learners “make more money” by optimizing digital performance. Sorted provides guidance, training, and consulting to develop smart digital experts who can navigate an evolving digital landscape with confidence. The culture values clarity, impact, and straightforward execution over jargon and complexity.
We are looking for an AI-curious, experimentation-driven professional who loves exploring emerging AI tools and translating them into practical business applications.
Role Overview
The AI Specialist will work closely with the leadership team to identify, test, document, and implement AI-driven solutions across marketing, content creation, productivity, learning, and business operations.
This role is ideal for someone who enjoys experimenting with AI platforms, discovering innovative use cases, building frameworks, and converting insights into actionable learning modules, workshops, and masterclasses.
The individual will act as an internal AI evangelist, helping Sorted stay ahead of emerging trends while creating tangible business value through AI adoption.
Key Responsibilities
AI Research & Experimentation
Continuously explore emerging AI platforms, tools, and technologies.
Evaluate new AI products and assess their practical business applications.
Conduct hands-on testing and experimentation across multiple AI tools.
Stay updated on industry trends, advancements, and best practices.
Marketing & Content Use Cases
Identify AI applications that enhance content creation, storytelling, branding, research, and campaign development.
Develop workflows that improve efficiency and quality across content production.
Create prompt libraries, templates, frameworks, and best practices for marketing teams.
Recommend AI-driven solutions for ideation, writing, design, research, and content repurposing.
Learning & Masterclass Development
Convert AI learnings into structured frameworks and training content.
Develop presentations, learning decks, playbooks, and knowledge repositories.
Assist in designing workshops, masterclasses, and client education programs.
Simplify complex AI concepts into practical, business-friendly learning experiences.
Productivity & Business Applications
Identify AI solutions that improve internal productivity and decision-making.
Recommend automation opportunities across business processes.
Create repeatable systems and workflows that teams can adopt easily.
Measure effectiveness and impact of AI implementations.
Knowledge Management
Maintain documentation of tested tools, use cases, outcomes, and recommendations.
Build an internal repository of AI resources, prompts, frameworks, and implementation guides.
Share learnings with internal teams through regular knowledge-sharing sessions.
Skills & Competencies
Strong curiosity and passion for AI technologies.
Ability to learn and adapt quickly to new tools and platforms.
Excellent research and analytical skills.
Strong presentation and storytelling abilities.
Ability to convert complex concepts into practical frameworks.
Structured thinking and documentation skills.
High level of initiative and self-motivation.
Comfortable working in a fast-paced, experimentation-driven environment.
Preferred Exposure
Experience with some of the following tools would be advantageous:
* ChatGPT
* Claude
* Gemini
* Perplexity
* Midjourney
* Runway
* Notion AI
* Gamma
* Lovable
* Manus
* Zapier
* Make
* Any emerging AI productivity, content, automation, or research tools
Qualification & Experience
1–4 years of experience in research, content, digital marketing, learning design, consulting, innovation, or AI-related roles.
Freshers with exceptional curiosity and strong AI experimentation portfolios may also apply.
Demonstrated ability to independently learn and evaluate new technologies.
Strong communication and presentation skills.
Who Will Thrive in This Role?
Someone who:
Gets excited about testing new AI tools before everyone else.
Loves figuring out “What can this tool actually do?”
Enjoys experimenting, documenting, and teaching others.
Can bridge the gap between technology and business applications.
Is equally comfortable researching, building decks, creating frameworks, and presenting ideas.
Is obsessed with turning AI possibilities into practical use cases.