Digital Marketing Executive – SEO Full Time

We are seeking a highly motivated and detail-oriented Digital Marketing Associate with a strong focus on SEO to join our growing team. The ideal candidate should have a basic understanding of digital marketing concepts, with a particular interest in improving search engine rankings and driving organic traffic. This is an excellent opportunity for someone with around 1 Year of experience to gain hands-on experience and grow in the field of digital marketing.

Key Responsibilities:

Search Engine Optimization (SEO)

• Conduct in-depth keyword research to identify high-potential search terms.
• Optimize website content, meta titles, descriptions, and headers etc for improved search rankings.
• Perform regular site audits to identify and resolve technical SEO issues (broken links,
• crawl errors, etc.).
• Manage and improve internal linking structures and navigation.
• Monitor and analyze competitor strategies to identify opportunities.
• Staying on top of the latest SEO trends and algorithm updates

Content Strategy

• Collaborate with the content team to create SEO-optimized blogs, landing pages, and product descriptions.
• Ensure that all published content follows best SEO practices.
• Analyze content performance and suggest improvements based on engagement and search rankings.

Off-Page SEO

• Develop and execute backlink-building strategies through outreach and partnerships.
• Monitor backlink profile and disavow toxic links.
• Build relationships with industry-related websites for guest posting and link-building
• opportunities.

Performance Tracking and Reporting

• Track website performance using tools like Google Analytics, Google Search
• Console, and Ahref.
• Generate monthly performance reports to measure the success of SEO strategies.
• Provide actionable insights to improve organic traffic and search rankings.

Social Media and Paid Ads Support

• Assist the digital marketing team in managing social media campaigns.
• Contribute to the planning and execution of paid advertising campaigns on Google and social platforms.

Skills and Qualifications:

• Understanding of SEO principles and search engine algorithms.
• Familiarity with SEO tools like Google Analytics, Google Search Console, SEMrush, or Ahrefs.
• Knowledge of website optimisation techniques.
• Strong analytical and problem-solving skills.
• Excellent written and verbal communication skills.

What We Offer:

• Competitive salary and growth opportunities.
• Hands-on training and mentorship from industry experts.
• A dynamic and creative work environment.
• Exposure to real-world digital marketing projects and tools.