Role Overview:
We are hiring for a client seeking a Marketing Domain Expert to work on a contractual basis. This role involves developing and executing marketing strategies for AI-driven products, with a focus on driving user adoption and engagement. The position requires expertise in translating technical product features into compelling marketing narratives and campaigns.
Key Responsibilities:
• Develop and execute go-to-market strategies for AI-powered marketing products, aligning messaging with target audience needs.
• Collaborate with product teams to refine value propositions and ensure marketing materials accurately reflect product capabilities.
• Create and optimize content for product launches, including case studies, whitepapers, and technical blogs.
• Monitor market trends and competitor activities to identify opportunities and gaps in the AI marketing space.
• Analyze campaign performance using data analytics tools to refine targeting and messaging.
Required Skills & Qualifications:
• Minimum of 5 years of marketing experience with a focus on technology or AI-driven products.
• Proven ability to craft messaging that bridges technical and non-technical audiences, with examples of past work.
• Experience managing end-to-end marketing campaigns, including digital, content, and demand generation.
• Proficiency in marketing analytics tools such as Google Analytics, HubSpot, or similar platforms.
• Strong project management skills to coordinate cross-functional teams and meet deadlines.
More About the Opportunity:
This role offers the chance to contribute to AI-driven marketing initiatives with a global scope, working on high-impact projects that shape industry standards. The scope includes scaling campaigns across multiple regions and adapting strategies based on real-time performance data.
Equal Opportunity Employer:
We hire based on skills and expertise. All qualified candidates are welcome regardless of background, experience, or prior employment history. Applications are reviewed solely on demonstrated technical ability and qualifications.
Apply Now!
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