Social Growth Strategist Full Time NEW

Vani Kabir Multiverse Pvt Ltd is looking for a creative, trend-aware, and highly internet-savvy Social Growth Strategist to drive and scale our digital presence across major social platforms.

This role is focused on building organic growth, increasing audience engagement, developing platform-first content strategies, and creating high-performing digital ecosystems that strengthen brand visibility and community retention. The ideal candidate understands internet culture, platform algorithms, audience psychology, and how modern brands grow through strategic content execution.

We are looking for someone who actively studies trends, understands audience behaviour deeply, and can develop scalable growth strategies across multiple digital platforms.

Responsibilities

• Develop and execute platform-specific social growth strategies across Instagram, LinkedIn, X, YouTube, and emerging digital platforms.

• Plan and manage high-performing content calendars including reels, carousels, posts, captions, stories, and engagement-focused campaigns.

• Build and optimise organic growth systems focused on audience retention, reach, engagement, and community development.

• Analyse platform trends, algorithm shifts, audience behaviour, and performance insights to continuously improve content strategy.

• Generate creative ideas for viral campaigns, trend-led initiatives, and culturally relevant content opportunities.

• Collaborate closely with editors, designers, creators, and marketing teams to execute content efficiently and consistently.

• Maintain brand consistency across all digital channels including tone, positioning, messaging, and visual identity.

• Track content performance metrics, engagement data, and audience growth to identify scalable opportunities.

• Monitor competitor activity, digital culture trends, and emerging content formats to maintain strong platform relevance.

• Engage with online communities and strengthen audience interaction across social platforms.

Qualifications & Requirements

• 1–5+ years of experience in social media, content strategy, digital marketing, branding, audience growth, or related fields.

• Strong understanding of Instagram, LinkedIn, YouTube, and short-form content ecosystems.

• Strong understanding of social media algorithms, organic growth strategy, and audience engagement principles.

• Excellent communication, copywriting, and storytelling abilities.

• Strong awareness of internet culture, trend cycles, and platform behaviour.

• Ability to think creatively while operating in a fast-paced execution-driven environment.

• Experience with Canva, Meta tools, analytics platforms, scheduling tools, or editing software is preferred.

• Candidates with strong instinct for virality, audience retention, and digital storytelling will be preferred.

Work Details

• Location: Gurugram, Haryana (On-site)

• Job Type: Full-time