Social Media Director Full Time NEW

Company Description

SILA is a nature-led boutique retreat designed for individuals seeking solace from the demands of urban life. Known as “A sanctuary in the mountains where luxury meets tranquility,” our resort offers a blend of pristine natural beauty and high-end amenities. Every aspect of SILA, from its serene architecture to its meticulous services, fosters an atmosphere of peace and rejuvenation. We take pride in delivering an exceptional, tranquil experience in a stunning mountain setting.

Role Description

This full-time, on-site role as a Social Media Director is based in Bengaluru. The Social Media Director will oversee the creation and execution of social media strategies to enhance brand presence and engagement. Responsibilities include crafting compelling content, managing social media accounts, optimizing strategies for greater audience reach, and working closely with public relations and marketing teams to align messaging. This role demands creativity, strategy development, and a deep understanding of contemporary digital trends.

Qualifications

• Strong expertise in Social Media Marketing and Social Media Optimization (SMO)
• Proven experience in crafting effective Content Strategies tailored for diverse platforms
• Excellent Communication and Public Relations skills to manage audience engagement and brand reputation
• Ability to analyze metrics and adjust strategies for optimal performance
• Proficiency in digital marketing tools and platforms
• Leadership and team management skills
• Previous experience in a hospitality or luxury brand environment is an advantage
• Bachelor’s degree in Marketing, Communications, Business, or a related field