Websites Executive Full Time NEW

We are looking for a Marketing Executive – Website to manage and optimize our global web presence across 35+ country-specific websites. This role requires strong execution capability, attention to detail, and the ability to handle multi-region website operations at scale. You will be responsible for ensuring the website functions as a high-performing, conversion-driven marketing channel, supporting campaigns, SEO, GEO and localized user experiences.Main Duties & Scope of the role.

Key Responsibilities

Global Website Management

• Manage day-to-day operations of 35+ country websites on WordPress
• Ensure brand consistency in structure, design, and user experience across markets
• Coordinate with regional teams to manage localized content and updates

Content & Page Management

• Create, update, and publish all webpages (landing pages, country pages, university pages)
• Maintain accuracy, quality, and consistency of content and images across all websites
• Manage bulk updates efficiently across multiple sites
• Own A/B testing roadmap for landing pages, forms for conversion

Campaign Execution

• Build and optimize landing pages for marketing campaigns
• Work closely with marketing teams to ensure timely campaign launches
• Ensure pages are optimized for lead generation and conversions

SEO/GEO & Optimization

• Implement on-page SEO and GEO best practices across all websites
• Monitor keyword performance and update content accordingly
• Ensure internal linking, metadata, and page structure are optimized

Performance Tracking & Reporting

• Track key website metrics (traffic, conversions, engagement) using GA4
• Identify best performing & underperforming pages and recommend improvements
• Support CRO initiatives and A/B testing execution
• Track organic funnel conversion and support organic lead targets.

Quality Assurance & Maintenance

• Regularly audit websites for errors, broken links, and inconsistencies
• Ensure responsiveness and performance across devices
• Maintain high standards of website hygiene across all markets

Cross-functional Coordination

• Work with product, SEO, content, external vendor and brand – design teams
• Coordinate with internal engineering and external developers for technical updates when required
• Act as a bridge between global strategy and local execution

About The Candidate (including Required Competencies)

• 2–5 years of experience in website management, digital marketing, or similar role
• Strong hands-on experience with WordPress (multi-site preferred)
• Experience managing multi-country or multi-region websites
• Solid understanding of SEO, GEO and website optimization
• Familiarity with Google Analytics (GA4) and performance tracking
• Ability to manage multiple stakeholders and high-volume execution
• Strong attention to detail and problem-solving mindset