Employer Branding Executive Full Time NEW

We are seeking a dynamic and strategic Employer Branding & Talent Acquisition Specialist to strengthen our organization’s employer value proposition and enhance our market positioning as an employer of choice. This role will primarily focus on building a strong employer brand, driving engagement initiatives, and creating impactful candidate experiences, while also supporting talent acquisition activities.

Key Responsibilities:-

• Develop and execute a comprehensive Employer Branding strategy aligned with the company’s vision, culture, and business objectives.
• Define and promote the Employee Value Proposition (EVP) across all internal and external platforms.
• Manage and enhance the company’s presence on platforms such as LinkedIn, career pages, and social media channels to attract top talent.
• Collaborate with marketing and leadership teams to create engaging content, including employee stories, workplace culture highlights, and success narratives.
• Plan and execute branding campaigns, events, and initiatives to improve employer visibility and reputation.
• Lead internal engagement initiatives to strengthen employee advocacy and retention.
• Monitor market trends, competitor positioning, and candidate expectations to continuously improve employer branding efforts.
• Analyze key metrics (engagement rate, application conversion, employer brand perception) and optimize strategies accordingly.
• Build partnerships with educational institutions, communities, and professional networks to strengthen brand outreach.
• Ensure consistency in employer messaging across all touchpoints, including job postings, onboarding materials, and corporate communication.
• Manage end-to-end recruitment processes for key roles, particularly in IT and corporate functions.
• Source candidates through job portals, social media, and professional networks.
• Screen resumes, conduct initial interviews, and coordinate with hiring managers for further evaluation.
• Ensure a seamless and positive candidate experience throughout the hiring lifecycle.
• Maintain talent pipelines for future hiring needs.
• Support workforce planning and hiring strategies in alignment with business requirements.

Key Skills

• Strong understanding of Employer Branding, EVP, and Talent Marketing strategies
• Excellent communication, storytelling, and content creation skills
• Proficiency in social media management and digital branding
• Strategic thinking with analytical and data-driven decision-making ability
• Experience in recruitment lifecycle management
• Strong stakeholder management and collaboration skills
• Creative mindset with a keen eye for branding and engagement

Qualification & Experience

• Bachelor’s/Master’s degree in Human Resources, Marketing, or related field
• 2–5 years of experience in Employer Branding / Talent Acquisition / HR Marketing
• Prior experience in IT recruitment or corporate hiring is preferred
• Familiarity with ATS tools and HR platforms

Why Join us?

• Opportunity to shape and build a strong employer brand from the ground up
• Collaborative and growth-oriented work environment
• Exposure to strategic HR and branding initiatives
• Competitive compensation and career advancement opportunities