Prolicious is a pioneering whole food nutrition brand that aims to transform the way the world
approaches health. Understanding that the way we eat is contributing to a significant increase
in conditions like obesity, diabetes and PCOS, amongst others. Prolicious has developed a line
of products that help you maintain your best possible health. We add 20% protein to
traditional Indian dishes and snacks to offer them a fresh twist. We combine delicious flavours
with vital nutrients by utilizing the power of whole foods like pulses, legumes, nuts, and
seeds—ingredients you may find in your home.
Aligned with Indian Council of Medical Research (ICMR) guidelines, our products are
meticulously crafted in an FSSAI-certified state-of-the-art facility in Navi Mumbai. Our premier
Curated Nutrition Program offers personalized plans crafted by experts, which help you
achieve your health goals with ease.
Diversity and Inclusion is one of our core values and we aim to provide equal opportunities to
all employees and applicants. Together, we continue to build an inclusive culture that
encourages, supports, and celebrates the diverse voices of our employees.
We are currently seeking a data scientist to build the predictive and automation layer on top
of existing data pipelines. The output is not just a dashboard, but a system that replaces
manual monitoring with automated, commercial decisions.
Job Responsibilities
1. Commerce AI Agents & Automation
• Campaign & Bid Optimization: Build automated scripts to pull Amazon and
marketplace data via API every 4 hours.
• Smart Alerting: Deploy alerts for when ROAS falls below thresholds or when “keyword
waste” is detected (e.g., zero-purchase keywords spending >₹500/week). Inventory
Intelligence: Monitor hero SKU inventory across Q-Commerce (Blinkit, Instamart,
Zepto) dark stores; trigger alerts when stock falls below 7-day cover to prevent rank
drops.
• Cost Leak Detection: Automate weekly scans of variable costs, flagging any
discrepancies in agency invoices, fulfillment costs, or return rates.
2. Advanced Consumer Analytics
• Market Basket Analysis: Run association rule mining (Apriori/FP-Growth) on D2C data
to identify SKU combinations for product bundling and cross-selling.
• LTV & Cohort Modeling: Build acquisition-month cohorts to track 30/60/90-day
repeat rates and identify which acquisition sources produce the highest long-term
value.
• Predictive Churn: Develop binary classification models to identify high-risk consumers
for proactive CRM intervention.
3. Demand Planning & Supply Chain Intelligence
• Forecasting Models: Build time-series demand forecasts (SARIMA, Prophet, or
XGBoost) at SKU, channel, and dark-store levels.
• Capacity Alerts: Create a system to flag when forward demand exceeds 90% of
production capacity or when raw materials fall below 14-day cover.
• Inventory Optimization: Calculate reorder points for every node (Amazon FBA, Blinkit,
etc.) based on lead times and demand variability.
4.Revenue Attribution & P&L Intelligence
• Unified P&L Model: Partner with Finance to build a channel-wise P&L (Net Revenue
to Contribution Margin) that serves as the single source of truth for investment.
• Multi-Touch Attribution: Replace last-click models with Shapley-value attribution to
correctly credit awareness versus retargeting channels.
• Pricing Elasticity: Estimate price elasticity by SKU to determine optimal discount
depths that maintain margin.
5.Category Intelligence & NPD Support
• Competitor Monitoring: Build a repeatable methodology to size categories and track
top competitor ASINs, pricing, and sales velocity.
• Sentiment Analysis: Deploy automated review scrapers for Prolicious and competitor
products to extract recurring themes (taste, price, portion) and identify gaps for New
Product Development (NPD).
Technical Skills & Requirements
• Python: Proficiency in pandas, numpy, and scikit-learn for clean, version-controlled
code.
• SQL: Experience with complex queries, window functions, and CTEs.
• Statistics & ML: Strong foundation in hypothesis testing, regression, clustering, and
evaluation metrics (AUC, F1).
• Time Series: Expertise in seasonal decomposition and models like ARIMA or Prophet.
• APIs: Ability to handle REST API calls and JSON parsing for platform integrations.
Qualifications
• B.Sc./M.Sc. in Data Science, Statistics, or Engineering, or an MBA with a strong
quantitative specialization.
• Open to final-year students and recent graduates
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