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About the role
As an Ecommerce Marketing Growth Manager at Doo Digital, you own the growth of a portfolio of ecommerce clients. You sit between the client and our specialist teams – performance marketing, design, tech and SEO – turning each client’s commercial goals into a clear plan of action, then coordinating the right people to deliver it.
This is a coordination and strategy role, not a delivery one. The execution is done by our specialist teams; your job is to understand each discipline well enough to brief it, direct it, judge the quality of the work, and keep everything pointing at one thing – the client’s growth. You’re also the face of Doo Digital to your clients: leading meetings, presenting results, and building the trust that grows accounts.
Cross-department knowledge
You need a strong working understanding of all four delivery areas — enough to lead, brief and quality-check each one. You won’t be executing the work yourself; the specialist teams do that. Your value is knowing each area well enough to coordinate it and hold it accountable.
Department
What you need to understand
Performance Marketing
How paid media works across Meta, Google, TikTok etc. — enough to set targets, read ROAS/CAC/MER, spot what’s working, and direct the buyers.
Design / Creative
What good, on-brand, conversion-led creative looks like — so you can brief designers clearly and give useful feedback on ads, landing pages and emails.
Tech / Development
The ecommerce stack (Shopify, tracking, GA4, integrations) at a conceptual level — enough to scope what’s needed, brief developers, and translate between client and tech team.
SEO
How technical, on-page and content SEO drive growth — enough to shape the roadmap, prioritise with the SEO team, and tie it back to revenue.
Key responsibilities
Strategy & planning
- Build the growth strategy and plan of action (POA) for each client – mapping goals to channels, budgets, timelines and owners.
- Set clear targets with the teams and prioritise the work that moves them.
- Spot opportunities and risks across the funnel and turn them into a clear plan.
Cross-team coordination
- Brief and coordinate performance marketing, design, tech and SEO so every workstream is aligned and on schedule.
- Run the cadence – kick-offs, stand-ups, reviews – keeping teams unblocked and accountable.
- Quality-check each team’s output against the brief before it reaches the client.
Client management
- Own the client relationship as their main point of contact – proactive, responsive and trusted.
- Lead regular calls and reviews; manage expectations, scope and timelines confidently.
- Identify upsell and account-growth opportunities and make the case for them.
Reporting & presentation
- Build clear, insight-led reports and presentations that explain performance and the “so what”, not just the numbers.
- Present results and recommendations to clients in a way that drives decisions.
What we’re looking for
Experience
- 2–4 years in ecommerce marketing, growth or account management – ideally agency-side or managing multiple brands/channels.
- A track record of growing ecommerce revenue and managing client relationships.
- Broad exposure across paid media, creative, web/tech and SEO.
Skills
- Strong working knowledge across performance marketing, design, ecommerce tech and SEO – enough to brief and direct each.
- Excellent coordination and project management – you keep multiple teams and deadlines moving.
- Confident, polished client-facing communication – meetings, presentations and difficult conversations.
- Comfortable reading data (GA4, ad platforms, Ahrefs/GSC) and turning it into reports and decks.
- Confident using AI tools (such as Claude) to make processes more efficient – speeding up research, reporting, briefing, content and day-to-day workflows.
- Commercially sharp – you tie every activity back to client growth.
Mindset
- Owns outcomes, not tasks – responsible for results delivered through the team.
- Organised, proactive and calm across competing priorities.
- Curious and a fast learner across disciplines.