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About the job
We publish ideas that serious professionals find uncomfortable to ignore. Our essays, podcast, and editorial content reach mid-career leaders who are analytically sharp, skeptical of soft advice, and hungry for thinking that holds up.
This role exists because good ideas left unexecuted are just notes. We need someone who can take raw thinking and turn it into content that moves, and then make sure it keeps moving.
Key Responsibilities:
1. Run the content calendar: Own the weekly publishing rhythm across all active channels. Coordinate reviews, manage deadlines, and ship without being reminded.
Turn thinking into writing. Work from conversations, recordings, and rough notes to produce essays, newsletters, and social posts. The voice is established. Your job is to execute it cleanly and learn it fast.
2. Build the repurposing system: One strong piece of original thinking should produce multiple content artifacts. Design and run the pipeline that makes this happen consistently, not occasionally.
3. Distribute with intent: Schedule and publish across platforms. Track what performs and what does not. Bring a weekly read on the numbers and a point of view on what they mean.
4. Write user-facing copy when needed: Product content, email sequences, and onboarding copy will occasionally land on your desk. All of it must be outcome-framed, not feature-framed.
5. Produce research briefs on demand: When leadership needs context before a call, a session, or a decision, you produce a tight one-page brief. Not a summary. A brief.
Own the style guide. Document the voice, the rules, the banned phrases, and the templates. Keep it current. Use it to self-edit before anything goes out for review.
Skill(s) required
Only those candidates can apply who:
1. have minimum 1 years of experience
2. are from Mumbai only
Other requirements
What this is Not:
1. This is not a content marketing role where you optimize for keywords and fill a calendar.
2. The work here is ideas-first. Distribution is a discipline, not the point.
3. This is also not an apprenticeship. You will have access to strong thinking and real editorial latitude. You are expected to use both.
You are a fit if you:
1. You read widely and reference it in your work.
2. You find most corporate content embarrassing and can say exactly why.
3. You have finished things, not just started them.
4. You write tighter than you talk.
Annual CTC: ₹ 3,60,000 – 4,00,000 /year
