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Marketing & Programming ManagerJaipur Modern — C-Scheme, Jaipur
You’ll make the reels — and, more importantly, the reasons for them.
About us
Jaipur Modern is a concept store and all-day kitchen set in a restored 1940s bungalow in C-Scheme. Twelve years in, featured in Condé Nast Traveller, ranked among Jaipur’s top tables on TripAdvisor — and now, with a newly licensed wine and beer programme, entering the most ambitious chapter in our history: evenings, events, a terrace built for private celebrations, and a calendar worth planning your week around.
We have the room, the kitchen, the cellar, and the brand. What we don’t have is the person who fills the calendar and the seats. That’s you.
The role
This is not only a social media job — but social media lives with you. You’ll run our two Instagram accounts (@jaipurmodern and @jaipurmodernkitchen) hands-on: the content calendar, the captions, the posting, the community. For production — shoots, films, design — you’ll brief and manage a freelance creative team. You direct; they shoot.
But content is the second half of the role. The first half is giving the content something to be about. You will be the architect of Jaipur Modern’s programming and growth: the events calendar, the guest database, the partnerships that bring the city (and its visitors) through our doors. Programming leads; social media amplifies it.
You report directly to the owner. You will have real budget, real authority, and real accountability for footfall.
What you’ll own
The programming calendar. A locked, rolling eight-week calendar of events — wine evenings, live music, chef’s table dinners, craft workshops, festive programming through Jaipur’s peak season. Two events a month, minimum, executed end to end: concept, costing, promotion, on-the-night production, follow-up.
Conversion. Every guest who walks in for an event should walk into our database. You’ll build and run our WhatsApp CRM and guest list — because footfall we can’t re-contact is footfall we have to buy twice.
Partnerships. Hotel concierge programmes, luxury tour operators, wedding planners, corporate dining. You’ll open these doors, build the relationships, and feed them into the calendar — especially private bookings for our new first-floor terrace through the November–February season.
Content & social media. Both Instagram accounts are yours — strategy, content calendar, captions, posting, and community replies. You’ll plan monthly shoot briefs and manage a freelance team of photographers, videographers, and designers to produce them, on budget and on schedule. Every event you programme becomes a content moment; every post points back to a table, a booking, or a product.
The wider engine. You’ll own our Google Business Profile, review platforms, and the digital footprint that turns a search into a table — with attribution that ties content to bookings, not just likes.
Who we’re looking for
- 3–5 years in hospitality marketing, events, brand, or community management — ideally where you can point to a room you filled
- Someone who has produced events, not just promoted them: you know what a run-sheet is and you’ve held a clipboard at 11pm
- Fluent written and spoken English and Hindi — you’ll write for international guests and brief a Hindi-first team
- Commercially literate: you can read a P&L line, cost an event, and tell us whether it made money
- Hands-on with Instagram: you’ve run accounts yourself — planning, posting, captions, analytics — not just supervised someone who did
- Experienced at briefing and managing freelance creatives (photographers, videographers, designers) and getting professional output on a deadline
- Based in Jaipur or ready to be
The instinct we can’t teach is programming instinct — knowing what this city will show up for. If you have that and your marketing toolkit has gaps, apply anyway. We can train tools. We can’t train taste.
What success looks like in 90 days
- Programming calendar live and locked eight weeks ahead
- Two events per month executed, with covers and revenue reported
- 500+ contacts in the guest database, first WhatsApp broadcasts sent
- Three hotel concierge partnerships active
- Both Instagram accounts on a consistent posting rhythm, with a freelance shoot team contracted and a monthly content calendar in place