Marketing Executive – Wires & Cables Manufacturing Full Time

Job Title: Marketing Executive – Wires & Cables Manufacturing

Company: Kamadhenu Wires & Cables, Brand name Power – Flex Wires & Cables,

Coimbatore, Tamil Nadu

Work Location: Chennai, Salem, Trichy, Hyderabad, Mumbai, Delhi

Job Type: Full-time

Salary: Limitless potential with no cap, based on market standards and performance incentives

Experience: 5-7 years in marketing/sales (electrical/wires & cables preferred)

Qualifications: Bachelors in Marketing, Business, or related field. Strong knowledge of electrical cables, wires, specs, and industry trends.

Key Responsibilities:

• Develop and execute marketing strategies for wires & cables products, targeting retail, OEMs, contractors, EPCs, and industrial segments.​
• Lead brand building through digital campaigns, trade shows, product brochures, social media, and lead generation via CRM tools.​
• Manage channel partners: Recruit/train distributors/dealers, set incentives, run promotions, and monitor performance scorecards.​
• Drive demand with customer education on product safety/reliability, technical presentations, and specification wins with architects/consultants.​
• Collaborate on pricing, new product launches, and feedback to production/R&D for SKUs like HT/LT, solar, and instrumentation cables.​
• Track market trends, competitors, and sales pipeline to hit revenue targets and expand market share.​

Skills Required:

• Excellent communication, negotiation, and relationship-building.
• Proficiency in MS Office and digital marketing tools.
• Willingness to travel for events and client meets.

Job Types: Full-time, Permanent

Pay: Up to ₹99,999.00 per month

Benefits:

• Cell phone reimbursement
• Food provided
• Health insurance
• Paid time off
• Provident Fund

Work Location: In person